5 Benefits of GALLO TrueLeads Lead Retrieval System
Posted by Valerie Hurst on Mon, Feb 01, 2010
Do you know if every lead that was obtained at your last trade
show was diligently followed up with? Your answer should be a resounding "YES", as aren't leads the reason why exhibitors exhibit?
The GALLO TrueLeads Lead Retrieval system is not like the standard paper or electronic leads that must be sorted and merged into your lead management system.
Here are the top 5 Benefits of the GALLO TrueLeads system:
- Has the ability to embed regional rep data within the system software. Every lead is automatically aligned with the proper sales rep. Within 5 days post-show, a report is sent to the exhibitor for review, then with one click, the leads can be forwarded to the proper rep. If the lead system is networked on the show floor, the leads can be sent instantaneously!
- All questions may be customized to meet the exhibitors' needs on the show floor. From drop-down menus to the home screen, the system is branded to your company to maintain consistency with your company image and ensure the right questions are being asked by your booth staffers.
- The Paperless Document System can be integrated with the software, so that attendees can view the literature electronically, or request to have it emailed to them post-show. This ability does also minimize drayage, printing, shipping and booth prep costs.
- Automatic post-show follow up emails can be generated with use of GALLO TrueLeads. Imagine all attendees that were captured with the lead retrieval system, have an email in their inbox by the time they return home after the show! This is a professional and efficient way to thank the attendee for visiting your booth, providing your contact info, and let them know that a sales rep will soon be in contact with them.
- Using the GALLO TrueLeads system with each of your shows allows booth staffers to become familiar with the system, allowing for better measurement of return on investment.
Begin keeping better track of opportunities that result from trade shows and events with the GALLO TrueLead lead retrieval system. All retrieval systems are not the same. To learn more, click here!
Photo provided by: Intersection Consulting 